Submitted by kaustav on October 1, 2007

• Category: Business
• Words: 3525
• Pages: 15
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Cooper

Cooper Industries’ Corporate Strategy (GOOD)

Robert Cizik; Chairman, President, and CEO of Cooper Industries, and rightly so. He definitely was one risky businessman back in the 80’s with the manufacturing industry. By continuously diversifying his businesses and utilizing company assets, capital, and people, Cooper Industries was able to command the American manufacturing industry for decades.
The primary strategic issue here in this case is clearly diversification and the implications of it. This case provides an example of why management of such risk is so essential to a corporation that is willing to take it on. Cizik did all the right things from day...

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