Submitted by tgood28 on March 16, 2008

• Category: Business
• Words: 373
• Pages: 2
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Zappos.Com

Zappos.com
Zappos.com is an e-commerce company that specializes in footwear. Zappos was founded in 1999 by Nick Swinmurn who recognized that there was an online void in retailers specializing in shoes. Despite a slow start, the company grew progressively over the years and it is now a leader in online shoe sales with gross sales of over $500 million in 2006 (McDonald, 2006).
The objectives of Zappos have changed over the years and while it began with the vision of providing the best selection of fine footwear, the company has now placed a great emphasis on offering exceptional customer service and company culture. CEO Tony Hseih says that Zappos is a “service company...

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