Submitted by Mickey on December 17, 2007

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Gap Analysis: Lester Electronics

Gap Analysis: Lester Electronics
Lester Electronics, Inc. (LEI) entered into an agreement with Shang-wa Electronics in 1978 defining the exclusive distribution contract for both companies (University of Phoenix, 2007). Under the agreement, Shang-wa Electronics granted, Lester Electronics exclusive rights to sell Shang-wa Electronics’s capacitors in the United States for 65 years with a stipulation. The stipulation was that Lester Electronics must maintain a minimum annual purchase of $1 million wholesale. In exchange, Shang-wa Electronics cannot knowingly sell the capacitors to anyone intending to market them to United States buyers (University of Phoenix, 2007). For the past 35...

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