Submitted by Monkuro on April 6, 2008
Price
There are many ways to price a product. Let's have a look at some of them and try to understand the best policy/strategy in various situations. More . . .
Place
Another element of Neil H.Borden's Marketing Mix is Place. Place is also known as channel, distribution, or intermediary. It is the mechanism through which goods and/or services are moved from the manufacturer/ service provider to the user or consumer. More . . .
Product
For many a product is simply the tangible, phsysical entity that they may be buying or selling. You buy a new car and that's the product - simple! Or maybe not. When you buy a car, is the product more...
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