Submitted by jameslee on April 24, 2008

• Category: Business
• Words: 1764
• Pages: 8
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Benchmarking

Investment Alternative Benchmarking for Bernard Lester
Lester Electronics is at a pivotal point of the business. Bernard Lester cannot continue to manage the business as has previously been done due to the changes in the industry and a possible loss of their largest vendor, Shang-wa. John Lin, founder and CEO, is looking to spend less time with his business and more time with his family. John Lin has informally suggested to Bernard that they partner in a new country that would enable both companies to meet growing demand for their products. John Lin also feels pressured to sell to another manufacture, Transnational Electronics Corporation (TEC).
If Shang-wa does not sell or...

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